Liability vs. force multiplier
Same track record. Two different websites.
An investor has both firms open in two tabs. They will read for ninety seconds before deciding which call to take.
Firm A — a reason to pass
The site they find
- A site that reads smaller than the firm actually is
- The current deals aren't listed, because listing them needs a developer
- Sensitive documents arrive as an email attachment
- Looks like the template three competitors also bought
Firm B — a reason to take the call
The site we build
- Reads at the scale you actually operate
- New deals and funds go live the day they close
- Access controlled at the database level, per investor
- An identity built for an institutional reader