Liability vs. force multiplier
Same rooms. Two different websites.
Two properties a guest is choosing between. The rooms are comparable; the decision isn't made in the rooms.
Property A — a reason to keep scrolling
The site they find
- Rates and events from a season that already ended
- Sister properties that look like unrelated businesses
- Booking hands the guest to a page that looks nothing like yours
- A phone layout that makes them pinch to read the menu
Property B — a reason to book tonight
The site we build
- This week's rates and this month's events, updated by your team
- One identity across the group, with room for each property
- Booking inside the journey, in your brand the whole way
- Built for the phone first, because that's where the decision happens