Client
CATHEXIS
Case studyFederal · Talent Acquisition
A federal AI hiring event, engineered to convert.
For CATHEXIS's “Building the Future of Federal AI” session, JMG designed and shipped a self-hosted event landing page, a native registration flow that pre-qualifies cleared talent, and an automated email system — all inside their existing WordPress site.
Event Landing PageNative RegistrationEmail Automation
01 — At a glance
The brief, in one screen.
CATHEXIS — a federal technology contractor headquartered in Tysons, VA — is scaling its AI Solutions Division and needed to fill cleared AI/ML and data-science roles fast. The vehicle: a one-hour virtual information session, and a digital experience good enough to make top engineers register.
Sector
Federal / GovCon · AI & Talent Acquisition
Engagement
Event landing page & registration system
The event
Building the Future of Federal AI
Format
Virtual · Microsoft Teams
Platform
Self-hosted in WordPress · no third-party tools
Design system
CATHEXIS event kit (JMG-built)
Deliverables
Landing + registration + 3 emails + form handler
Live site
02 — The challenge
Reach cleared engineers — without giving up control.
Federal AI hiring is a hard audience: the people CATHEXIS needed — cleared AI/ML engineers and data scientists — are scarce, skeptical, and quick to judge an employer by the quality of its digital front door.
An off-the-shelf event platform would have solved registration in an afternoon, but at a cost: generic branding, registrant data sitting in someone else's tool, deliverability outside CATHEXIS's control, and a candidate experience that looks like every other webinar. For a security-minded federal contractor, that trade-off doesn't work.
The event also needed to do double duty — not just collect names, but qualify them. Recruiting needed to know, up front, who holds an active clearance, which roles a candidate wants, and where they'd work, so a signup arrives as a screened lead rather than a raw email address.
03 — The approach
One system, three moving parts.
Rather than bolt on a webinar tool, JMG built a small, self-contained event system that lives entirely inside CATHEXIS's site — so every pixel and every byte of registrant data stays on their infrastructure.
A · Front door
A landing page built to convert
Hero, event details, “why it matters,” a speaker line-up of CATHEXIS leaders, a clear session agenda, and a single insistent call to action — register.
B · Qualify
A registration flow that screens
A native form capturing role interest, active clearance and level, and preferred work location — turning every signup into a pre-qualified recruiting lead.
C · Automate
Email that runs itself
Each submission fires two emails — an internal alert to recruiting and a registrant confirmation with the Teams link, meeting ID, passcode, and add-to-calendar built in.
Self-hosted React + Babel — no external CDNWordPress
wp_mail() via Elementor Email DeliveryHoneypot + rate-limiting spam protectionAuthorized sender — inbox-grade deliverabilityReusable event template kitRespects prefers-reduced-motion04 — The solution
What we shipped.
A dark, confident event experience that matches the CATHEXIS brand — captured here from the live build.
The landing page
Above the fold: the promise, the essentials — date, time, location — and one action. Below it, the case for joining, the CATHEXIS leaders who'd be in the room, and a five-part agenda so a candidate knows exactly what the hour delivers.
The registration flow
A native, on-brand form — pill inputs, teal focus states, a coral submit — that goes beyond name and email to capture the qualifying details recruiting actually needs: roles of interest, active clearance and level, and preferred work location.
Registration page · 9 fields, spam-protected
Confirmation & mobile
The moment someone registers, an automated confirmation lands in their inbox with the Teams join link, meeting ID and passcode, and one-tap add-to-calendar. The whole experience is fully responsive — most cleared candidates open a careers email on their phone first.
Landing — mobile
Automated registrant confirmation — Teams link · calendar
05 — Results
Delivered — and built to reuse.
The event system shipped complete, self-hosted, and on-brand, with no third-party dependencies to renew or leak data.
2
Pages shipped
Landing + registration, live in CATHEXIS's WordPress.
9
Fields captured
Every signup arrives pre-qualified for recruiting.
3
Branded emails
Invite, internal alert & registrant confirmation.
0
Third-party tools
No Eventbrite, no external CDN — fully self-hosted.
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